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Designing a world-class travel experience
Indulgent Luxury
Impeccable Delight
A digital journey curated for a luxury destination in Saudi Arabia offering an exclusive experience customised to the unique needs of each visitor.
Keeping humans at the centre of everything, the approach was to streamline processes and create useful, fun and engaging experiences like no other.
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The aim was to design end-to-end digital and immersive experience for travellers based on a connected enterprise which is fully automated at its core.
In essence, an experience differentiating on the outside yet simplified on the inside.
The Vision
User Journey
User journeys are a powerful tool to contextualise use cases and discover user needs beyond the textual description. With the following preview, envisioning moments in a future-state guest journey using the travel application
Meet
Mr. Burnham
A successful entrepreneur and owner of a global logistics business located in Paris. He is schedule-driven and splits his time between work and family equally.
#Scenario 1
Plan
#Scenario 2
Arrive
#Scenario 3
Luxe
#Scenario 4
Marina
#Scenario 5
Rejuve
#Scenario 6
Safari
An experience which is
secure, contactless, queue less
and seamless
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